The point is that you should collect more money from those who play more. It isn't right in my view to collect the same amount from those who play five games as those who play fifty. So you shouldn't ask a player who is only ever going to play in the local league to pay the same as someone who plays in the local league, the 4NCL and numerous congresses.Mike Truran wrote: so you might as well collect the sum needed on a once and done basis through membership.
You can attempt and that's the big gamble the ECF are taking on.
So what does the club treasurer tell his or her AGM.
(a) the bad news - the ECF will refuse to publish your grade unless you or someone on your behalf pays them £ 18
(b) the good news - the local league have reduced club entry fees by about £ 8
(c) the even better news - if you are already a Direct Member, the price goes down from £ 25 to £18
Were someone to point out that the effect of the change was to increase costs to the less enthusiastic or even just time-poor player whilst reducing the cost to the most active player, it would be difficult to disagree with them. If they additional said that demanding ECF membership as a condition of play would on balance discourage new or returning members, it would be difficult to disagree with that either.
In blunt terms, the ECF is abandoning one of its major streams of income in favour of trying to collect the same amount by a flat rate charge independent of chess activity. In addition, the ECF seems to have established that it can charge a premium price (ECF Direct Membership) for the rights to play in FIDE rated events. It's also proposing to give up making this premium charge.