ECF Advertising

Debate directly related to English Chess Federation matters.
Gareth T Ellis
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ECF Advertising

Post by Gareth T Ellis » Tue Feb 09, 2016 4:26 pm

It appears that the ECF haven't been charging for advertising for quite awhile now, I wonder how many adverts will be left now they have to pay.

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Carl Hibbard
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Re: ECF Advertising

Post by Carl Hibbard » Tue Feb 09, 2016 7:08 pm

Gareth T Ellis wrote:It appears that the ECF haven't been charging for advertising for quite awhile now, I wonder how many adverts will be left now they have to pay.
Where is that reported?
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Gareth T Ellis
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Re: ECF Advertising

Post by Gareth T Ellis » Wed Feb 10, 2016 10:23 am

Where is that reported?
I found out in person, at least two not charged for the whole of last year, possible all of them.

One or two adverts have already vanished at least one more will, possibly more.

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Re: ECF Advertising

Post by John Upham » Wed Feb 10, 2016 1:19 pm

I assume that this matter fell under the remit of the Commercial Director.
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Gareth T Ellis
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Re: ECF Advertising

Post by Gareth T Ellis » Wed Feb 10, 2016 1:26 pm

Commercial Director
Responsible for: Marketing, Online, sales, social media, Advertising
revenue
, product development, revenue and margin maximisation,
overhead management and cost reduction, New Business development
and Sponsors’ relationships, website management and commercial
strategy.
Last edited by Gareth T Ellis on Thu Feb 11, 2016 1:06 pm, edited 1 time in total.

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Carl Hibbard
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Re: ECF Advertising

Post by Carl Hibbard » Wed Feb 10, 2016 7:26 pm

Mark Jordan registered here but I emailed him asking to use his real name and no response yet.
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Paolo Casaschi
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Re: ECF Advertising

Post by Paolo Casaschi » Wed Feb 10, 2016 7:49 pm

Gareth T Ellis wrote:It appears that the ECF haven't been charging for advertising for quite awhile now, I wonder how many adverts will be left now they have to pay.
What would be wrong with the ECF charging for ads on their homepage?

Bob Kane
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Re: ECF Advertising

Post by Bob Kane » Wed Feb 10, 2016 7:58 pm

Gareth,
The advertisers I brought on board when at the ECF were ALL at agreed rates , and should have been invoiced each month.
If the three strong finance team choose not to issue invoices then I guess that's up to them.

Bob Kane
the Ex Commercial Director

Gareth T Ellis
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Re: ECF Advertising

Post by Gareth T Ellis » Thu Feb 11, 2016 1:00 pm

Paolo Casaschi » Wed Feb 10, 2016 7:49 pm

Gareth T Ellis wrote:
It appears that the ECF haven't been charging for advertising for quite awhile now, I wonder how many adverts will be left now they have to pay.

What would be wrong with the ECF charging for ads on their homepage?
Paolo, they do charge and have for years, but nobody asked/collected it last year.

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Re: ECF Advertising

Post by Gareth T Ellis » Thu Feb 11, 2016 1:21 pm

Bob Kane » Wed Feb 10, 2016 7:58 pm

Gareth,
The advertisers I brought on board when at the ECF were ALL at agreed rates , and should have been invoiced each month.
If the three strong finance team choose not to issue invoices then I guess that's up to them.
Bob,
It was 6 month/annually in advance, the office staff have always been most helpful and efficient when I've needed to contact them regarding various matters.

Richard Bates
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Re: ECF Advertising

Post by Richard Bates » Thu Feb 11, 2016 8:24 pm

I must be suffering from a failure of logical ability here. A few people/organisations were willing to advertise on the ECF website in return for a fee. For whatever reason that fee wasn't invoiced for. The contention is that people who were willing to pay, but weren't asked to pay, will now choose not to advertise now they are belatedly being asked?

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Re: ECF Advertising

Post by John Upham » Thu Feb 11, 2016 8:40 pm

This does not affect me directly but possibly a reason for concern is the thought that invoicing might be happening on a random basis. "Why should I pay when others may not be being invoiced?" I don't know but could that be a cause for concern?
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Carl Hibbard
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Re: ECF Advertising

Post by Carl Hibbard » Mon Feb 15, 2016 5:25 pm

John Upham wrote:I assume that this matter fell under the remit of the Commercial Director.
The most subtle post of the day I award to the other place.
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JustinHorton
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Re: ECF Advertising

Post by JustinHorton » Mon Feb 15, 2016 7:28 pm

Mmm, that "advertising revenue" term does attract the eye.
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Mark Jordan
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Re: ECF Advertising

Post by Mark Jordan » Tue Feb 16, 2016 8:11 pm

Carl Hibbard wrote:Mark Jordan registered here but I emailed him asking to use his real name and no response yet.
I'm on board now. Thanks Carl!

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