ECF Advertising

[Gareth T Ellis]

It appears that the ECF haven't been charging for advertising for quite awhile now, I wonder how many adverts will be left now they have to pay.

[Carl Hibbard]

It appears that the ECF haven't been charging for advertising for quite awhile now, I wonder how many adverts will be left now they have to pay.

Where is that reported?

[Gareth T Ellis]

Where is that reported?

I found out in person, at least two not charged for the whole of last year, possible all of them.

One or two adverts have already vanished at least one more will, possibly more.

[John Upham]

I assume that this matter fell under the remit of the Commercial Director.

[Gareth T Ellis]

Commercial Director
Responsible for: Marketing, Online, sales, social media, Advertising
revenue, product development, revenue and margin maximisation,
overhead management and cost reduction, New Business development
and Sponsors’ relationships, website management and commercial
strategy.

[Carl Hibbard]

Mark Jordan registered here but I emailed him asking to use his real name and no response yet.

[Paolo Casaschi]

It appears that the ECF haven't been charging for advertising for quite awhile now, I wonder how many adverts will be left now they have to pay.

What would be wrong with the ECF charging for ads on their homepage?

[Bob Kane]

Gareth,
The advertisers I brought on board when at the ECF were ALL at agreed rates , and should have been invoiced each month.
If the three strong finance team choose not to issue invoices then I guess that's up to them.

Bob Kane
the Ex Commercial Director

[Gareth T Ellis]

Paolo Casaschi » Wed Feb 10, 2016 7:49 pm

Gareth T Ellis wrote:
It appears that the ECF haven't been charging for advertising for quite awhile now, I wonder how many adverts will be left now they have to pay.

What would be wrong with the ECF charging for ads on their homepage?

Paolo, they do charge and have for years, but nobody asked/collected it last year.

[Gareth T Ellis]

Bob Kane » Wed Feb 10, 2016 7:58 pm

Gareth,
The advertisers I brought on board when at the ECF were ALL at agreed rates , and should have been invoiced each month.
If the three strong finance team choose not to issue invoices then I guess that's up to them.

Bob,
It was 6 month/annually in advance, the office staff have always been most helpful and efficient when I've needed to contact them regarding various matters.

[Richard Bates]

I must be suffering from a failure of logical ability here. A few people/organisations were willing to advertise on the ECF website in return for a fee. For whatever reason that fee wasn't invoiced for. The contention is that people who were willing to pay, but weren't asked to pay, will now choose not to advertise now they are belatedly being asked?

[John Upham]

This does not affect me directly but possibly a reason for concern is the thought that invoicing might be happening on a random basis. "Why should I pay when others may not be being invoiced?" I don't know but could that be a cause for concern?

[Carl Hibbard]

I assume that this matter fell under the remit of the Commercial Director.

The most subtle post of the day I award to the other place.

[JustinHorton]

Mmm, that "advertising revenue" term does attract the eye.

[Mark Jordan]

Mark Jordan registered here but I emailed him asking to use his real name and no response yet.

I'm on board now. Thanks Carl!