Rebranding

Debate directly related to English Chess Federation matters.
Alex Holowczak
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Re: Rebranding

Post by Alex Holowczak » Tue Jul 10, 2018 2:45 pm

Nick Grey wrote:
Mon Jul 09, 2018 11:57 pm
When will the shirts, hoodies, caps and branded vacuum mugs go on sale?
Bad news - Michael Farthing is in charge of the shirts. :shock:

David Sedgwick
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Re: Rebranding

Post by David Sedgwick » Tue Jul 10, 2018 3:23 pm

Andrew Walker wrote:
Tue Jul 10, 2018 12:33 pm
You may need to paste these links into your browser if you're at all interested ...
I have tried. They don't work for me.

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Michael Farthing
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Re: Rebranding

Post by Michael Farthing » Tue Jul 10, 2018 3:45 pm

Alex Holowczak wrote:
Tue Jul 10, 2018 2:45 pm
Nick Grey wrote:
Mon Jul 09, 2018 11:57 pm
When will the shirts, hoodies, caps and branded vacuum mugs go on sale?
Bad news - Michael Farthing is in charge of the shirts. :shock:
Well at least it's not the C.E.O.

Neill Cooper
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Re: Rebranding

Post by Neill Cooper » Tue Jul 10, 2018 3:49 pm

David Sedgwick wrote:
Tue Jul 10, 2018 3:23 pm
Andrew Walker wrote:
Tue Jul 10, 2018 12:33 pm
You may need to paste these links into your browser if you're at all interested ...
I have tried. They don't work for me.
I found that when I clicked on the link I get a '404' error message but reloading the page then solved the problem

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Andrew Walker
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Re: Rebranding

Post by Andrew Walker » Tue Jul 10, 2018 4:02 pm

David Sedgwick wrote:
Tue Jul 10, 2018 3:23 pm
Andrew Walker wrote:
Tue Jul 10, 2018 12:33 pm
You may need to paste these links into your browser if you're at all interested ...
I have tried. They don't work for me.
Have to try harder, David ... what about right-click > Open link ...

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Christopher Kreuzer
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Re: Rebranding

Post by Christopher Kreuzer » Tue Jul 10, 2018 4:48 pm

For me, clicking also doesn't work, and reloading didn't help either. I had to right-click and 'copy link' and paste the link into a browser. It then worked. The differences are interesting. Can you remember roughly which year that change took place, Andrew?

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Andrew Walker
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Re: Rebranding

Post by Andrew Walker » Tue Jul 10, 2018 4:53 pm

Last edited by Andrew Walker on Tue Jul 10, 2018 4:56 pm, edited 1 time in total.

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Andrew Walker
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Re: Rebranding

Post by Andrew Walker » Tue Jul 10, 2018 4:54 pm

Christopher Kreuzer wrote:
Tue Jul 10, 2018 4:48 pm
For me, clicking also doesn't work, and reloading didn't help either. I had to right-click and 'copy link' and paste the link into a browser. It then worked. The differences are interesting. Can you remember roughly which year that change took place, Andrew?
From the older to the old? Roughly October 2015 when Phil Ehr was bid farewell ...

David Sedgwick
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Location: Croydon

Re: Rebranding

Post by David Sedgwick » Tue Jul 10, 2018 5:26 pm

Neill Cooper wrote:
Tue Jul 10, 2018 3:49 pm
I found that when I clicked on the link I get a '404' error message but reloading the page then solved the problem
Andrew Walker wrote:
Tue Jul 10, 2018 4:02 pm
Have to try harder, David ... what about right-click > Open link ...
Thanks Neill and Andrew. I now have both versions duly saved.

John Reyes
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Re: Rebranding

Post by John Reyes » Wed Jul 11, 2018 10:51 am

Alex Holowczak wrote:
Tue Jul 10, 2018 2:45 pm
Nick Grey wrote:
Mon Jul 09, 2018 11:57 pm
When will the shirts, hoodies, caps and branded vacuum mugs go on sale?
Bad news - Michael Farthing is in charge of the shirts. :shock:
who helping him?
Mike Truran
Any postings on here represent my personal views only

Mike Gunn
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Re: Rebranding

Post by Mike Gunn » Wed Jul 11, 2018 11:26 am

Thanks to Michael for explaining that the squares are columns d to h and rows 6 to 8 (thus they should always appear right justified on a page) but does anyone have an explanation of the disposition of the red squares?

I have decided that I rather like the new logo (even the still slightly mysterious squares), so congratulations to Mark and those who approved it.

Bob Kane
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Re: Rebranding

Post by Bob Kane » Tue Jul 17, 2018 6:02 pm

Mark, I never did get a reply to my question as to whether the other logos were included in the planned "rebranding" or not .

If not included then its just a new logo and the start of brand confusion
Junior logo below..

https://pbs.twimg.com/profile_images/87 ... 00x400.jpg

Nick Grey
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Re: Rebranding

Post by Nick Grey » Tue Jul 17, 2018 11:46 pm

:lol: :lol: :lol: Ok Michael I think you ought to get onto the shirts Bronze Silver Gold Platinum Members and ECF to add shirt size to their next membership list update.

My chess colleagues appear to have got a bit larger over one season or have I shrunk? :D :D :D

Bob Kane
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Re: Rebranding

Post by Bob Kane » Tue Jul 24, 2018 4:15 pm

rebranding ? https://www.youtube.com/channel/UCRazaR ... SLw/videos

another rogue ECF logo has escaped the rebranding

Mark Rivlin
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Re: Rebranding

Post by Mark Rivlin » Tue Jul 24, 2018 5:36 pm

Hi Bob
I hope you are keeping well and thanks for your comments. I was away last week so forgive the delay in getting back. The rebranding will be rolled out for each section that needs it. So we started with the main logo and that is now on the website masthead and will be used for pens, T-shirts etc as and when they need ordering. We have also incorporated the new logo into one for the British Championships but not in time for this year's event, and we have done a variation on the new logo for the Academy.
Regarding the old logos, we will be easing these out of circulation once the new variations will be starting to be used.
All the new variations will be available for any stakeholder than needs them for print and branding collateral and if you need help preparing a design with the logo, we can do this. Please call me if you would like to discuss further, I can give you my details if you email me (mark@createservices.co.uk)
I hope this is of help.
Best wishes
Mark



Bob Kane wrote:
Tue Jul 17, 2018 6:02 pm
Mark, I never did get a reply to my question as to whether the other logos were included in the planned "rebranding" or not .

If not included then its just a new logo and the start of brand confusion
Junior logo below..

https://pbs.twimg.com/profile_images/87 ... 00x400.jpg

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