Matthew Turner wrote:John,
Indeed there are some encouraging signs there.
However, it would also be useful if you you introduced the fact of how much it had cost. If Â£10,564 are indeed the entire costs then the scheme is appearing a much more financially sound project. I worry that costs have been squirrelled away deep in the accounts. Is Â£10,564 on top of the Â£30,000 in the previous accounts or an 'updating' of this figure?
Everybody would like to see the CoM being successful, but there is a distinct lack of information coming out and there seems to be zero marketing. In these circumstances it is understandable that people are concerned about how it is going.
I believe that Â£10,564 is much closer to the real figure and might even be the real figure : I've not checked.
I do not, for example, know the cost of the copies of SRs opening book. It might be that he provided copies gratis to the project. I am aware that a total of 23 copies have been sold : 22 as the result of the sale of 22 CoM packages and one sale of the book only. I do know the cost of DVDs and am happy that they have been accurately accounted for. I also know my contract payment for the web application developement and also know the cost of Q&A development.
The figure of Â£30,000 was a complete herring rouge IMHO.
It is important to disconnect CoM costs from the ill-fated CfS.
As far as marketing is concerned I am hopeful that a cunning plan is being developed (by the DoM) for the new term which is already a week old.
I have added the ability to contact all ECF Coaches at a stroke via a web application (whereas the ECF Office does this via comventional email). I am planning to promote CoM to all coaches in the next few days.
All I can say is that all of the children that I have witnessed being exposed by myself, Ken Coates, Andrew Martin to CoM in a classroom situation loved it. They carried out testing until the end of lesson or until they achieved 100%. I found this entirely compelling.
I am organising my own new schools to sign-up to CoM.